‘Fethard plant is not viable and no option other than closure’

Dawn Fresh Foods Fethard
The town of Fethard has been left reeling from the shock anouncement that Dawn Fresh Foods will be closed by December with the loss of one hundred and four jobs.

The town of Fethard has been left reeling from the shock anouncement that Dawn Fresh Foods will be closed by December with the loss of one hundred and four jobs.

The directors of Dawn Fresh Foods said the announcement was made with great regret and recognised and was grateful for the support of its local workforce, a partnership that has existed for over 30 years.

“After lengthy thought and consideration and exploring all avenues, including a 30 day consultation period with staff, in a bid to deliver a workable business plan it has become evident that a viable rescue plan is not achievable” the company stated.

Minister Tom Hayes said he had spoken to Peter Queally MD of the Queally Group who told him that everything had been done to try and save the plant from closure.

Minister Hayes said he was told that up to €6m had been invested in the plant over the last few years but that the business was not viable and could not continue. Located on the Killenaule Road, Dawn Fresh Foods supply up to two hundred products in a range of ready made meals, soups and sauces with up to 80% of its output exported to the UK.

“I have spoken to Peter Queally, owner of the group, and I am told that the decision is irreversible. They have invested a huge amount of money in the last few years but they say that the business is just not viable.

“The meeting on Friday will be held to see what can be done to source a buyer or to see can the Queally group use the building for any other purpose. We have to act immediately” said Minister Hayes.

Larry Kenny of Kenny’s Centra in Fethard said the loss of over one hundred jobs amounted to about 10% of the town’s population and there had not been one word of the closure in the national media.

“There were 50 new jobs announced for Dublin this week and it was all over the place. The closure is going to have a huge knock-on effect for business in the town which has been badly hit over the last few months.

“They were good employers and it is a huge blow for Fethard and all the surrounding area,” he said