Volkswagen number one brand in Ireland in 2012

Volkswagen were the best-selling car brand in Ireland in 2012, the first time that the brand has achieved this in its history in Ireland.

Volkswagen were the best-selling car brand in Ireland in 2012, the first time that the brand has achieved this in its history in Ireland.

Volkswagen finished in first place ahead of Toyota in second place and Ford in third place.

According to figures from the Society of the Irish Motor Industry (SIMI) Volkswagen registered 10,073 new cars in 2012 (12.67% market share) ahead of Toyota’s 9,998 (12.58% market share) and Ford with 8,592 (10.81% market share).

“We are delighted to be now, officially, the number one car brand in Ireland,” said Volkswagen Passenger Cars Deputy Brand Director John Donegan. “This is an outstanding result in what were tough market conditions in 2012. Given that this result was achieved even before the new Golf had arrived shows that Irish customers are navigating to the Volkswagen range for its quality, strong residual values and our strong retail offers.”

This was a sentiment echoed by Volkswagen Group Ireland Managing Director Simon Elliott. “We are very proud to be the best-selling car brand for 2012 and it is an indication of just how shrewd the Irish buyer is when it comes to choosing cars that they are increasingly putting their trust in Volkswagen.”

Volkswagen has also just released its all-new Golf on to Irish forecourts, starting at €19,995 and there is an array of offers available to Volkswagen customers for 2013.

Customers who order their new Volkswagen before the end of January 2013 will benefit from a whole host of extras on their new car. There will be three years of Free Servicing*, so you don’t need to worry about the cost of keeping your Volkswagen in tip-top condition. There is the security of three years of Roadside Assistance to keep you moving in the event of a mishap and with 3,000km of Free Fuel*, with the superb fuel economy on offer in the Volkswagen range, it could be months before you put your hand in your pocket for that either. With the added assurance of a three year warranty, Volkswagen ownership in 2013 is going to be as pain-free as one could wish for.

Acquiring your new Volkswagen is easier thanks to hugely competitive finance rates from Volkswagen Bank, which has lent in excess of €120m to Irish customers and is very much Open for Business. With a 3.9% APR available on Hire Purchase as well as attractive PCP (Personal Contact Plan) rates available from just €119 per month, it has never been easier to get into a new Volkswagen.

Volkswagen Open Week starts January 5th in all Volkswagen Retailers. Customers are invited to see the entire Volkswagen range including the new Golf.