The people of Tipperary have been congratulated for successfully pinking up their county with the Centra Pink Umbrella Walks.
The events, which took place in the county at the end of October have been hailed a great achievement after local people turned out in great numbers to participate in the walks. As crowds of Tipp people took steps to raise funds and awareness for the Irish Cancer Society’s Get the Girls campaign, the county was taken over by Centra’s fabulous pink umbrellas!
The enjoyable events raised €5,933 and were part of 80 Centra Pink Umbrella Walks which took place nationwide, with a total of €145,000 raised for the cause overall.
There were four walks in Tipperary with the participating stores including: Centra Templemore, Centra Newport, Centra Killenaule and Centra Dundrum. Aside from organising the Pink Umbrella Walks, Centra are also still selling pink umbrellas and pink milk cartons in the 460 Centre convenience stores across the country. Funds generated from sales will go towards the Get the Girls campaign which funds the Irish Cancer Society’s Action Breast Cancer programme.
The Society’s Action Breast Cancer programme provides breast cancer information and support services to women across Ireland as well as funding breast cancer research. Over 88 women from Tipperary were diagnosed with breast cancer in 2010 and it is estimated that one in ten women will be diagnosed with breast cancer during their lifetime. The work of the Society over the last ten years has meant that women are now detecting changes at much earlier stages, leading to earlier diagnosis. As a result, over 80 per cent of women are now surviving breast cancer for five years or longer, an increase of 10.6 per cent on rates between the years 2002-2006.
Speaking about the Pink Umbrella Walks, John McCormack, CEO of the Irish Cancer Society, said “I would like to thank all the customers and staff of Centra store sin Tipperary who took part in the Pink Umbrella Walk. The support has been wonderful in terms of the level of awareness created and the solidarity shown in the great numbers which turned out for the event. We are also astounded by the monies raised which will help us work towards better treatments and services for women with breast cancer, as well as driving invaluable research in this area.”
A spokesperson for Centra said “ We are delighted with the success of the event here and we extend heartfelt appreciation to our loyal customers and employees who made this event such a success and helped us support the Irish Cancer Society. Anyone who is interested in continuing to support our partnership with the Society can come in store and pick up a pink umbrella and pink milk carton while stocks last.”
For information about breast cancer or breast health visit www.cancer.ie or call the National Cancer Helpline on Freefone 1800 200 700.